No matter how far the business world evolves, it will still heavily rely on the use of email, both for outreach and marketing. However, handling this safely is not as simple as it once was. The thing is that, in the modern day and age, there are more cybersecurity threats than ever before. Most enterprises aren’t equipped to handle this in-house, but luckily for them, there’s a simpler way to get an advanced level of protection. We’re talking about the ESaaS (email security as a service).
What is Email Security As A Service?
Email Security As A Service is a cloud-based software solution for businesses to manage and automate their email security needs. ESaaS provides a more well-rounded and comprehensive approach to ensure secure email communications.
Unlike traditional on-premises email security solutions, ESaaS is hosted in the cloud, making it more scalable, easier to manage, and capable of offering a centralized interface for managing your email security protocols, along with real-time updates to combat the latest email-based threats.
Email Security As A Service provides may offer:
- Hosted email authentication protocol implementation
- Real-time attack alerts
- Granular and comprehensive reporting
- Predictive threat intelligence analysis
- API integration
- Email header analysis
- Reputation and IP blocklist monitoring
Why Modern Businesses Need ESaaS
We live in an era of a massive rise in email-based cyber threats. Email is still the most important form of outreach in the business world, and most people still don’t know how to handle it properly. This is why they should use email security as a service, as an easy way out.
Keep in mind that just because you get increased email security through this, it doesn’t mean that this should be used as a standalone feature. In fact, it works best when combined with other software like antivirus, firewall, and VPN. Also, don’t make the mistake of picking random software just because you see it as a supplementary method. When using a VPN, make sure to pick from among the top 3 VPN services. The same applies to antivirus and every other software.
The complexity of managing in-house security can be overwhelming, mostly because your team may not have any experience or training in this field. With email security as a service, this task is left to an organization that is better equipped to handle it.
The fact that you don’t have to bring in specialists to tackle your email security in-house ensures high cost-effectiveness and scalability.
The Benefits of Email Security As A Service (ESaaS)
1. Automated Threat Detection
The biggest advantage of investing in email security as a service is the fact that it provides a highly specialized team and real-time monitoring. While your employees and team members may have no technical expertise in handling email security solutions, ESaaS providers have their own in-house specialists who offer dedicated assistance and training.
A scalable, cloud-based ESaaS platform ensures a swift response to emerging and potential threats through granular reporting and threat analysis. This helps you reduce the number of malicious emails sent from your doman, and the number of people who actually fall for this type of ploy.
Next, automation of the process minimizes human error. Instead of manual implementation, if you use email security as a servie, you automate the implementation of majority of the processes leaving little to no space for human errors.
Remember that new threats are regularly emerging (this is why the cybersecurity industry is so obsessed with zero-day responsiveness). ESaaS is more adaptive to new attack vectors.
2. Integration with Existing IT Infrastructure
Your email outreach is the key to your overall outreach success, however, it’s still just a part, a fraction of all your outreach methods. This is why ESaaS providers who offer API support, allows seamless compatibility with the rest of your IT arsenal. No matter what other tools, software, or platforms you use, you won’t have to change a thing. The ESaaS solution of your choice will fit like the last piece of the puzzle.
This also reduces the need for new hardware. If you had to run a demanding email authentication SaaS on your own server, chances are that your tools wouldn’t be able to handle it.
When you outsource this task to a cloud-based platform that provides seamless integration through APIs, you’re also simplifying the management of all your processes.
3. Protection Against Phishing and Spoofing Attacks
ESaaS solutions like PowerDMARC provides automated implementation and hosted services for DMARC, SPF, DKIM, MTA-STS, TLS-RPT and BIMI. These email authentication protocols reduce the risk of phishing and spoofing attacks.
Another major advantage of ESaaS is the fact that it often provides training modules to educate employees on the subject email security. Phishing sounds quite simple as a concept, but there are different types of email phishing attacks, and chances are that, if you know about them, they get easy to identify and stop.
DMARC implementation can help quarantine or even reject suspicious emails and prevent them from reaching your customer’s inboxes. The PowerDMARC platform also uses AI for theat detection and prediction for advanced analysis and protection.
4. Cost-Effective and Scalable Solutions
The thing about email security as a service is that it is a great option if you are on a budget as it often operates on a pay-as-you-go pricing model. This gives you the satisfaction of knowing that you only pay what you use.
Another great thing about this is the fact that it’s easily scalable as the business grows. All you have to do is renegotiate your terms and ask for more add-on features or upgrade your pricing tier.
All of this is possible due to flexible payment options.
Outsourcing Your Email Security to Save Time and Money
In the end, it doesn’t matter what industry you’re in (as every industry uses email outreach/marketing) or what the size of your company is (as every business domain is vulnerable to email-based attacks). The bottom line is that by outsourcing your email security needs to an email security as a service (ESaaS) provider, you’re alleviating your administrative and technical burden and allowing yourself to feel at peace. In turn, you can rest easy knowing that your email correspondences are secure and focus your effort and attention elsewhere.
To try PowerDMARC’s email security managed services, book a demo with our in-house experts or start your free trial today!
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