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Why is Compliance Important?

Leading email providers—Google, Yahoo, Microsoft, and Apple—are enforcing stricter email authentication to improve security and reduce spam. Email senders are now expected or encouraged to implement SPF, DKIM, and DMARC. This marks a broader move toward a more secure global email ecosystem.

ProviderMandatory FromRequirements for Bulk Senders (5k+)Requirements for General Senders
Google (Gmail)February 2024SPF, DKIM, DMARCSPF or DKIM
YahooFebruary 2024SPF, DKIM, DMARCSPF or DKIM
Microsoft (Outlook, Live, and Hotmail)May 5, 2025SPF, DKIM, DMARCAuthentication encouraged
Apple (iCloud Mail)Not specifiedSPF, DKIM, DMARCAuthentication recommended

Non-Compliance Risks

Poor email deliverability 

Increased bounce rates 

Potential email rejections