Case Study: Sakura Internet Complies with Google DMARC Requirements via PowerDMARC
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“Recently, Gmail’s guidelines for email senders have been changed as of February 1st.
Accordingly, Sakura Internet recommends DKIM /DMARC settings. I started using PowerDMARC for that purpose. PowerDMARC has made enabling these settings and monitoring results very easy for my domain.”
Mr. Toshikazu Watanabe (Domain Owner)
Mr. Toshikazu Watanabe came across a critical problem while using Sakura Internet’s rental server to send his emails from his rented domain. This was a result of Google’s updated sender requirements for 2024 that required him to implement email authentication protocols. This made him seek out and place his trust in PowerDMARC to achieve compliance.
The Challenge
It is industry-wide breaking news that Google has recently rolled out its updated email sender requirements. Following this, all senders are required to authenticate their emails against SPF or DKIM. Additionally, bulk senders need to enable DMARC too.
While implementing these protocols can be done manually, it requires a proper understanding of the technology and continuous monitoring. Otherwise, it can worsen your email deliverability issues. Due to the lack of expertise, and the time and effort required to implement SPF, DKIM, and DMARC manually, Mr. Watanabe was looking for an easier solution.
The Solution
When Mr. Watanabe got in touch with PowerDMARC for assistance, we presented him with our Google and Yahoo Compliance Program. Within 24 hours our dedicated team helped him set up accurate DNS records to configure the protocols. Within 72 hours, he started receiving his daily reports on DMARC aggregate data!
1. Easy setup: By using our setup wizard, following easy instructions, and using automatic tools, Mr. Watanabe generated and published his SPF, DKIM, and DMARC records
2. Simplified Reporting: Next, our DMARC analyzer helped him receive regular aggregate reports to monitor email authentication results and deliverability. The human-readable and simplified format of these reports required little to no technical knowledge to understand.
3. Hosted DMARC: Our hosted DMARC solution allowed Mr. Watanabe to optimize his DMARC settings without having to access his DNS.
4. Mitigating SPF errors: Exceeding the 10 DNS lookup limit for SPF is a hard issue to tackle. Several domain owners suffer from email delivery issues due to exceeding the SPF limit. Our hosted SPF solutions allowed Mr. Watanabe to resolve this problem quickly and maintain a consistently low lookup count for his SPF.
The Result
On using PowerDMARC, Mr. Watanabe has experienced several significant benefits. These include:
- Resolving Gmail’s email authentication errors
- Meeting Google’s requirements
- Improved email deliverability
- Enhanced visibility into sending sources
- Easy detection of threats like spoofing and impersonation
Summing it Up!
As we navigate through the changing face of online security – email authentication takes center stage. To stay compliant in the current environment, our client chose PowerDMARC! We can help you too!
Whether you are an enterprise, MSSP, or small business owner, PowerDMARC has the perfect solutions for your domain and email security needs. So hurry up and contact us today to schedule a call with an expert!
Domain & Email Security Expert at PowerDMARC
Irina is a Channel Sales Manager at PowerDMARC, expert at coordinating successful channel strategies by leveraging her advanced knowledge of email authentication and domain security.
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