Далее необходимо добавить необходимые tag into your SVG below the <svg…>. The purpose of the title is to provide accessibility so that it reflects your brand.</span></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-lqmdubks-1-12-07453fc6668b8a6c028997f9be19770e avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: "></header><div class='iconlist_content' ><p><span style="font-weight: 400;">Наконец, сохраните файл и используйте наш валидатор, чтобы убедиться, что ваш SVG валидируется правильно.</span></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div>
<section class='av_textblock_section av-ggc60kd-a658008d5b8bc2b08a1ee2ac15caed23' ><div class='avia_textblock' ><p><span style="font-weight: 400;">Кроме того, вы можете мгновенно преобразовать свой логотип BIMI в SVG Tiny 1.2 с помощью нашего автоматического</span> <span style="font-weight: 400;">Конвертер логотипов BIMI SVG</span><span style="font-weight: 400;">.</span></p>
</div></section></div><div class='flex_column av-foujau5-92690df628a5211dcdc331b8d641cbb7 av_three_fifth avia-builder-el-63 el_after_av_two_fifth avia-builder-el-last flex_column_div av-zero-column-padding' ><div class='avia-image-container av-f9er5ml-23a12503f400cff80c0659a4799c0c36 av-styling- avia-align-center avia-builder-el-64 avia-builder-el-no-sibling' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-12288 avia-img-lazy-loading-not-12288 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/12/svg-code.png" alt='код svg' title='svg code' height="434" width="711" /></div></div></div></div>
</div></div></div><!-- close content main div --></div></div><div id='av_section_8' class='avia-section av-a0vlvnh-45a7867f560541513b8e97500788dcd2 main_color avia-section-no-padding avia-no-border-styling avia-builder-el-65 el_after_av_section el_before_av_section u-padding--ends avia-bg-style-fixed container_wrap fullsize' ><div class='container av-section-cont-open' ><div class='template-page content av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-12253'><div class='entry-content-wrapper clearfix'>
<div class='flex_column av-9g75gu5-3504bb59287b8744029bf30c55efd6c0 av_one_half avia-builder-el-66 el_before_av_one_half avia-builder-el-first u-padding--large--ends--desk first flex_column_div av-zero-column-padding' ><div class='hr av-953pr31-922c28466037fb34727020cd5caf72d2 hr-invisible avia-builder-el-67 el_before_av_textblock avia-builder-el-first av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<section class='av_textblock_section av-8ce58wt-35d81f8210bc2f6e13652aace6dec34a' ><div class='avia_textblock av_inherit_color' ><h2 id="which-inbox-providers-support-bimi"><strong>Какие поставщики входящих сообщений поддерживают BIMI?</strong></h2>
</div></section>
<section class='av_textblock_section av-85r3pj1-8c50e11750f792038029360ffe5c09cf' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">По данным группы BIMI, основными поставщиками почтовых услуг, поддерживающими отображение логотипа BIMI, в настоящее время являются Google, Yahoo, Apple Mail (iOS 16, iPadOS 16, macOS Ventura 13 или более поздние версии и iCloud.com), Cloudmark, Fastmail, La Poste, Onet Poczta и Zone, а в ближайшие годы можно ожидать гораздо более широкого внедрения.</span></p>
</div></section>
<div class='hr av-6lx263h-aeeceafb9ac1ee4628d44fd3772bc13e hr-invisible avia-builder-el-70 el_after_av_textblock avia-builder-el-last av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div></div><div class='flex_column av-696k94t-e34808acf73fc181f8e05d58590c1f89 av_one_half avia-builder-el-71 el_after_av_one_half avia-builder-el-last u-padding--large--ends--desk flex_column_div av-zero-column-padding' ><div class='hr av-5lrklp9-8776499d2141b2e2f8b15c58a9772bc7 hr-invisible avia-builder-el-72 el_before_av_image avia-builder-el-first av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<div class='avia-image-container av-5eyxl8d-a2bdf1f4b5d5282f83f4e9afb09f99fa av-styling- avia-align-center avia-builder-el-73 el_after_av_hr el_before_av_hr' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class="wp-image-59819 avia-img-lazy-loading-not-59819 avia_image" src="https://powerdmarc.com/wp-content/uploads/2024/10/Which-Inbox-Providers-Support-BIMI.png" alt="" title="Which-Inbox-Providers-Support-BIMI" height="536" width="524" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/Which-Inbox-Providers-Support-BIMI.png 524w, https://powerdmarc.com/wp-content/uploads/2024/10/Which-Inbox-Providers-Support-BIMI-293x300.png 293w, https://powerdmarc.com/wp-content/uploads/2024/10/Which-Inbox-Providers-Support-BIMI-36x36.png 36w" sizes="(max-width: 524px) 100vw, 524px"></div></div></div>
<div class='hr av-4qxbgt9-635dd8cf5c2e3e43593640a6f9035688 hr-invisible avia-builder-el-74 el_after_av_image avia-builder-el-last av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div></div>
</div></div></div><!-- close content main div --></div></div><div id='av_section_9' class='avia-section av-1fqnklst-4877b337c2a7902b3b5cb137e831b6e2 main_color avia-section-default avia-no-border-styling avia-builder-el-75 el_after_av_section el_before_av_section avia-bg-style-scroll container_wrap fullsize' ><div class='container av-section-cont-open' ><div class='template-page content av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-12253'><div class='entry-content-wrapper clearfix'>
<section class='av_textblock_section av-550c7kt-ae55b56ee0c0996aaf403b22ef406379' ><div class='avia_textblock av_inherit_color' ><h2 style="text-align: center;" id="the-need-for-bimi-and-visual-verifications"><b>Необходимость BIMI и визуальных проверок</b></h2>
</div></section>
<section class='av_textblock_section av-1eyr8hfh-0fcaebac58ed0f082ac780df27723da2' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><span style="font-weight: 400;">Человеку свойственно доверять тому, что можно проверить визуально. BIMI отличается от типичных протоколов аутентификации электронной почты, таких как </span><a href="https://powerdmarc.com/ru/all-about-spf-dkim-dmarc/"><span style="font-weight: 400;">DKIM, SPF и DMARC</span></a><span style="font-weight: 400;"> позволяя отправителям электронной почты отображать логотипы своих брендов в качестве знака визуальной проверки, что может дать следующие преимущества:</span></p>
</div></section>
<div class='flex_column av-1ege0gzh-f671d660f7c00d0eb2603eb60201af5d av_one_half avia-builder-el-78 el_after_av_textblock el_before_av_one_half first flex_column_div column-top-margin' ><div class='avia-icon-list-container av-1dp6fzdp-6b355dcdc960010bdaa1ac2648742ce4 avia-builder-el-79 avia-builder-el-no-sibling'><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-1dp6fzdp-6b355dcdc960010bdaa1ac2648742ce4 avia-iconlist-animate'>
<li><div class='iconlist_icon av-1dc7qa9p-d03e92a6aae59cdec73c6843c59786e3 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: "></header><div class='iconlist_content' ><p><span style="font-weight: 400;">Повышение коэффициента вовлеченности в рассылку</span></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-1d13vke5-0f4dac3ac336fd6cc8f0f9b3ca396455 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: "></header><div class='iconlist_content' ><p><span style="font-weight: 400;">Улучшенная доставка электронной почты</span></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div></div><div class='flex_column av-1beeu1b1-5f15b219558423659b4c5b436b1c2200 av_one_half avia-builder-el-80 el_after_av_one_half avia-builder-el-last flex_column_div column-top-margin' ><div class='avia-icon-list-container av-1b25pz7h-f6e8be56d501ec70915fc8a2c54d3a95 avia-builder-el-81 avia-builder-el-no-sibling'><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-big av-1b25pz7h-f6e8be56d501ec70915fc8a2c54d3a95 avia-iconlist-animate'>
<li><div class='iconlist_icon av-1aj9oo1p-c5a3f981c951e7c7cd803f8fdf9478be avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: "></header><div class='iconlist_content' ><p><span style="font-weight: 400;">Более надежная аутентификация электронной почты</span></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
<li><div class='iconlist_icon av-1a24xqhp-6a4d7497221046237b503129544daaea avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: "></header><div class='iconlist_content' ><p><span style="font-weight: 400;">Защита от мошенничества с электронной почтой, компрометации деловой почты и опасных </span><a href="https://powerdmarc.com/ru/what-is-a-phishing-email/"><span style="font-weight: 400;">фишинговые письма</span></a></p>
</div></div><footer class="entry-footer"></footer></article><div class="iconlist-timeline"></div></li>
</ul></div></div>
</div></div></div><!-- close content main div --></div></div><div id='av_section_10' class='avia-section av-192rwot9-e401bed29952552e26a85a08838f5dfa main_color avia-section-default avia-no-border-styling avia-builder-el-82 el_after_av_section el_before_av_section avia-bg-style-scroll container_wrap fullsize' ><div class='container av-section-cont-open' ><div class='template-page content av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-12253'><div class='entry-content-wrapper clearfix'>
<section class='av_textblock_section av-18rzwhvh-29541e1aef9a91937c65c1f65e4f40d0' ><div class='avia_textblock av_inherit_color' ><h2 style="text-align: center;" id="4-easy-steps-to-start-your-bimi-journey"><b>4 простых шага для начала путешествия по BIMI</b></h2>
</div></section>
<section class='av_textblock_section av-18gn24rh-e670fe1ce80d658032a2482fbfcef4f6' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><span style="font-weight: 400;">Чтобы начать работу с BIMI и настроить изображение BIMI, выполните следующие действия:</span></p>
</div></section>
<div class='flex_column av-17sfwof1-221dcb3d61d05c09ede56a65ce89be9e av_one_fourth avia-builder-el-85 el_after_av_textblock el_before_av_one_fourth first flex_column_div column-top-margin' ><div class='avia-image-container av-16t3rs59-7094a7a4705ced7f31ce4bf47451629d av-styling- avia-align-center avia-builder-el-86 el_before_av_textblock avia-builder-el-first' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-8078 avia-img-lazy-loading-not-8078 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/06/step-one.png" alt='шаг первый' title='step one' height="123" width="432" srcset="https://powerdmarc.com/wp-content/uploads/2020/06/step-one.png 432w, https://powerdmarc.com/wp-content/uploads/2020/06/step-one-300x85.png 300w" sizes="(max-width: 432px) 100vw, 432px" /></div></div></div>
<section class='av_textblock_section av-m2pevg6d-6b70c71c4643ce22a1b88c1d7bdcddfe' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong>Соответствие требованиям к логотипу BIMI</strong></p>
</div></section>
<section class='av_textblock_section av-m2pdzhnn-558c2677893991d91d8aa5d5c2472236' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong><a href="https://powerdmarc.com/ru/how-to-publish-a-bimi-record/">Узнать больше</a></strong></p>
</div></section></div><div class='flex_column av-16nc1n6l-60fc39379f812a00d4787dc1cdf16a30 av_one_fourth avia-builder-el-89 el_after_av_one_fourth el_before_av_one_fourth flex_column_div column-top-margin' ><div class='avia-image-container av-15lgra71-f7899e1af0ed2494dc958ad83c3b1b96 av-styling- avia-align-center avia-builder-el-90 el_before_av_textblock avia-builder-el-first' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-8079 avia-img-lazy-loading-not-8079 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/06/step-two.png" alt='шаг второй' title='step two' height="123" width="432" srcset="https://powerdmarc.com/wp-content/uploads/2020/06/step-two.png 432w, https://powerdmarc.com/wp-content/uploads/2020/06/step-two-300x85.png 300w" sizes="(max-width: 432px) 100vw, 432px" /></div></div></div>
<section class='av_textblock_section av-17j8xt8d-ae31f335bab72c690483aad93fee6c59' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong>Внедрение DMARC на уровне политики принудительного исполнения</strong></p>
</div></section>
<section class='av_textblock_section av-m2pe0tca-fa31f2f554bd1be3d89f1c7d2d89e629' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong><a href="https://powerdmarc.com/ru/what-is-dmarc-policy/">Узнать больше</a></strong></p>
</div></section></div><div class='flex_column av-151mq4e5-d87e2d799460a31b72683bf507fc6ff8 av_one_fourth avia-builder-el-93 el_after_av_one_fourth el_before_av_one_fourth flex_column_div column-top-margin' ><div class='avia-image-container av-14ecqifx-3194051c192aae0c8e958dde2da18ea5 av-styling- avia-align-center avia-builder-el-94 el_before_av_textblock avia-builder-el-first' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-8080 avia-img-lazy-loading-not-8080 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/06/step-three.png" alt='шаг третий' title='step three' height="123" width="432" srcset="https://powerdmarc.com/wp-content/uploads/2020/06/step-three.png 432w, https://powerdmarc.com/wp-content/uploads/2020/06/step-three-300x85.png 300w" sizes="(max-width: 432px) 100vw, 432px" /></div></div></div>
<section class='av_textblock_section av-m2pe18a0-b61129e8b2d2f1bf605959997b90de2c' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong>Конвертируйте логотип BIMI в SVG tiny 1.2</strong></p>
</div></section>
<section class='av_textblock_section av-m2pe1pqw-dda9c1a4bc45eacb8c226396822e04ed' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong><a href="https://powerdmarc.com/ru/bimi-svg-logo-converter-tool/">Узнать больше</a> </strong></p>
</div></section></div><div class='flex_column av-13pq3sd9-1e83336197b940be514a5e31cd724864 av_one_fourth avia-builder-el-97 el_after_av_one_fourth avia-builder-el-last flex_column_div column-top-margin' ><div class='avia-image-container av-12t1xyt9-8a82675e9aafe2380652475774f6ccb9 av-styling- avia-align-center avia-builder-el-98 el_before_av_textblock avia-builder-el-first' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-8081 avia-img-lazy-loading-not-8081 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/06/step-four.png" alt='шаг четвёртый' title='step four' height="123" width="432" srcset="https://powerdmarc.com/wp-content/uploads/2020/06/step-four.png 432w, https://powerdmarc.com/wp-content/uploads/2020/06/step-four-300x85.png 300w" sizes="(max-width: 432px) 100vw, 432px" /></div></div></div>
<section class='av_textblock_section av-m2pe26xw-31fa38b106c53f65a21532c9b2aab3db' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong>Создайте и опубликуйте запись BIMI в DNS</strong></p>
</div></section>
<section class='av_textblock_section av-m2pe2jfw-db88177e2847ebc3cbecac228c57ee3a' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong><a href="https://powerdmarc.com/ru/bimi-record-generator/">Узнать больше</a></strong></p>
</div></section></div>
</div></div></div><!-- close content main div --></div></div><div id='av_section_11' class='avia-section av-5cpq2bh-02d7c6c7f524809e93c7aecec4821d01 main_color avia-section-no-padding avia-no-border-styling avia-builder-el-101 el_after_av_section el_before_av_section u-padding--ends avia-bg-style-fixed container_wrap fullsize' ><div class='container av-section-cont-open' ><div class='template-page content av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-12253'><div class='entry-content-wrapper clearfix'>
<div class='flex_column av-4r754al-5625d06e4bf7b23031c67a24e11e23c1 av_one_half avia-builder-el-102 el_before_av_one_half avia-builder-el-first u-padding--large--ends--desk first flex_column_div av-zero-column-padding' ><div class='hr av-49murul-f62455b4ebde93f43726737df24d37a2 hr-invisible avia-builder-el-103 el_before_av_image avia-builder-el-first av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<div class='avia-image-container av-m2pg0oyi-b86ebea29fec0a13a2b9a947779376a1 av-styling- avia-align-center avia-builder-el-104 el_after_av_hr el_before_av_hr' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class="wp-image-59822 avia-img-lazy-loading-not-59822 avia_image" src="https://powerdmarc.com/wp-content/uploads/2024/10/How-to-Setup-BIMI-Image.png" alt="" title="How-to-Setup-BIMI-Image" height="536" width="524" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/How-to-Setup-BIMI-Image.png 524w, https://powerdmarc.com/wp-content/uploads/2024/10/How-to-Setup-BIMI-Image-293x300.png 293w, https://powerdmarc.com/wp-content/uploads/2024/10/How-to-Setup-BIMI-Image-36x36.png 36w" sizes="(max-width: 524px) 100vw, 524px"></div></div></div>
<div class='hr av-egu9gd-259c9399c01b3b92461cdc476a9398c1 hr-invisible avia-builder-el-105 el_after_av_image avia-builder-el-last av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div></div><div class='flex_column av-3cfeial-519ae212f156571ca2a6b9e21a4aa410 av_one_half avia-builder-el-106 el_after_av_one_half avia-builder-el-last u-padding--large--ends--desk flex_column_div av-zero-column-padding' ><div class='hr av-2wn6ejh-4ef100b965b34c53fa4b3d0e5f92c55e hr-invisible avia-builder-el-107 el_before_av_textblock avia-builder-el-first av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<section class='av_textblock_section av-m2pexrn4-3bf959fba3e4175cb13a9657aa44d7b2' ><div class='avia_textblock av_inherit_color' ><h2 id="how-to-setup-bimi-image"><strong>Как настроить изображение BIMI?</strong></h2>
</div></section>
<section class='av_textblock_section av-m2peydg2-d52d7a0ec5e1f048b6e5898c3aa8e7ab' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">Чтобы внедрить BIMI, вам сначала нужно обеспечить соблюдение существующей политики DMARC, установив для нее режим отклонения или карантина.</span></p>
<p><span style="font-weight: 400;">После успешного внедрения DMARC вы сможете воспользоваться преимуществами BIMI в почтовом домене вашей организации! Как и любой другой стандарт аутентификации электронной почты, BIMI размещается в вашем домене в виде текстовой (TXT) записи.</span></p>
<p><span style="font-weight: 400;">BIMI-запись(и) находится в пространстве "_bimi" вашего DNS с записью BIMI по умолчанию "default._bimi". Текстовая часть содержит идентификатор версии записи (v=BIMI1), URL-адрес логотипа (l=) и URL-адрес сертификата логотипа (VMC), если он доступен (a=).</span></p>
<p><span style="font-weight: 400;">Полная запись по BIMI будет выглядеть следующим образом:</span></p>
<p><span style="font-weight: 400;">default._bimi IN TXT "v=BIMI1;l=https://url.to/your.file.svg;a=https://url.to/certificate.pem".</span></p>
</div></section>
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<section class='av_textblock_section av-m2pf0ogl-f3a6af4a29ab01ffa1887a4cc6cca322' ><div class='avia_textblock av_inherit_color' ><h2 style="text-align: center;" id="why-is-my-bimi-logo-not-showing"><strong>Почему не отображается мой логотип BIMI?</strong></h2>
</div></section>
<div class='hr av-m2pg4dy2-2392b5057b631d639a8f32ad47c4d8da hr-invisible avia-builder-el-113 el_after_av_textblock el_before_av_one_half'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<div class='flex_column av-el6gz8d-d90763ec271da9d58d106b67b7e7e20a av_one_half avia-builder-el-114 el_after_av_hr el_before_av_one_half first flex_column_div' ><section class='av_textblock_section av-dnq7hx9-83b6ebefd7245400f1650ef41a6024f4' ><div class='avia_textblock av_inherit_color' ><h3 style="text-align: left;" id=""><strong><img decoding="async" class="wp-image-59821 alignleft" src="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png" alt="" width="50" height="50" title="BIMI Logo Requirements & Setup" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png 289w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-80x80.png 80w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-36x36.png 36w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-180x180.png 180w" sizes="(max-width: 50px) 100vw, 50px" /></strong></h3>
<h3 style="text-align: left;" id="case-1-your-receivers-mailbox-provider-doesnt-support-bimi"><strong>Случай 1: Провайдер почтовых ящиков вашего приемника не поддерживает BIMI</strong></h3>
</div></section>
<section class='av_textblock_section av-d1w4vx9-74eda1d1304e5255e8f46f89cc70f3d4' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">Одна из наиболее распространенных причин, по которой логотип BIMI не отображается, как ожидалось, - это отсутствие поддержки протокола поставщиком почтовых ящиков вашего получателя. Например, если получатель использует MS O365, ваш логотип BIMI не будет отображаться, поскольку Microsoft в настоящее время не поддерживает отображение </span><a href="https://zero1magazine.com/2023/10/21/latest-trends-in-logo-design/" rel="noopener"><span style="font-weight: 400;">логотипы брендов</span></a><span style="font-weight: 400;">.</span></p>
<p><span style="font-weight: 400;">Предположим, что ваш получатель использует Gmail, Yahoo!, AOL или Fastmail для обмена электронной почтой. В этом случае ваш логотип будет отображаться, если вы правильно настроили протокол и разместили свой SVG-логотип, соблюдая спецификации логотипов BIMI.</span></p>
<p><span style="font-weight: 400;">Вы можете использовать наш бесплатный конвертер логотипов BIMI SVG или </span><a href="https://www.adobe.com/express/create/logo" rel="noopener"><span style="font-weight: 400;">создатель логотипа</span></a><span style="font-weight: 400;"> для создания BIMI-совместимого логотипа, отвечающего всем необходимым спецификациям и гарантирующего его корректное отображение.</span></p>
</div></section></div><div class='flex_column av-c3e2dp9-bfe941d79d27206043b92a220780e886 av_one_half avia-builder-el-117 el_after_av_one_half el_before_av_hr flex_column_div' ><section class='av_textblock_section av-b47advh-3e6462709df45be5138dea1a97461a44' ><div class='avia_textblock av_inherit_color' ><h3 style="text-align: left;" id=""><strong><img decoding="async" class="wp-image-59821 alignleft" src="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png" alt="" width="50" height="50" title="BIMI Logo Requirements & Setup" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png 289w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-80x80.png 80w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-36x36.png 36w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-180x180.png 180w" sizes="(max-width: 50px) 100vw, 50px" /></strong></h3>
<h3><strong>Случай 2:<br />
У отправителя нет VMC</strong></h3>
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<section class='av_textblock_section av-asf7bod-a790ba06ab84769feffacbcd46856004' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">Gmail сделал сертификаты Verified Mark Certificates обязательным дополнением для отправителя при публикации его записи BIMI. VMC является необязательным для некоторых поддерживающих почтовых провайдеров, однако для пользователей Gmail он обязателен, иначе логотип отправителя не будет отображаться.</span></p>
<p><span style="font-weight: 400;">Вы можете приобрести сертификат, связавшись с доверенным центром сертификации марки. Загрузите сертификат вместе с логотипом, соответствующим требованиям BIMI, и ваш логотип появится в почтовых ящиках Gmail!</span></p>
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<div class='flex_column av-1lyfpst-eecc075804126f5a5d1526ddd3670e54 av_one_half avia-builder-el-121 el_after_av_hr el_before_av_one_half first flex_column_div' ><section class='av_textblock_section av-m2pf470r-a177aff07e32b04d8bd382b2623dffd9' ><div class='avia_textblock av_inherit_color' ><h3 style="text-align: left;" id="case-3-you-have-not-enforced-your-dmarc-policy"><strong><img decoding="async" class="wp-image-59821 alignleft" src="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png" alt="" width="50" height="50" title="BIMI Logo Requirements & Setup" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png 289w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-80x80.png 80w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-36x36.png 36w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-180x180.png 180w" sizes="(max-width: 50px) 100vw, 50px" />Случай 3: Вы не обеспечили соблюдение политики DMARC</strong></h3>
</div></section>
<section class='av_textblock_section av-m2pf4gp6-bbf21c83b760e2c90112afe6c0b8116c' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">Принудительная </span><a href="https://powerdmarc.com/ru/what-is-dmarc-policy/"><span style="font-weight: 400;">политика DMARC</span></a><span style="font-weight: 400;"> p=reject или p=quarantine является абсолютно обязательной для настройки BIMI. Вот почему, несмотря на то, что BIMI не является непосредственно протоколом безопасности, он считается отличным союзником, который расширяет поддержку для внедрения и принятия протоколов аутентификации электронной почты, таких как DMARC.</span></p>
<p><span style="font-weight: 400;">Подпишитесь на </span><a href="https://app.powerdmarc.com/en/members?signup"><span style="font-weight: 400;">DMARC-анализатор</span></a><span style="font-weight: 400;"> в вашей организации, чтобы безопасно перейти на усиленную политику быстрее, без ущерба для доставки электронной почты.</span></p>
</div></section></div><div class='flex_column av-1870xbx-dc643eaf817e5705d079dd32d88d93bd av_one_half avia-builder-el-124 el_after_av_one_half el_before_av_hr flex_column_div' ><section class='av_textblock_section av-m2pf4t7m-3886fa4185422d716274254998706383' ><div class='avia_textblock av_inherit_color' ><h3 style="text-align: left;" id=""><strong><img decoding="async" class="wp-image-59821 alignleft" src="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png" alt="" width="50" height="50" title="BIMI Logo Requirements & Setup" srcset="https://powerdmarc.com/wp-content/uploads/2024/10/bimi.png 289w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-80x80.png 80w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-36x36.png 36w, https://powerdmarc.com/wp-content/uploads/2024/10/bimi-180x180.png 180w" sizes="(max-width: 50px) 100vw, 50px" /></strong></h3>
<h3 style="text-align: left;" id="case-4-you-have-errors-in-your-bimi-txt-record"><strong>Случай 4: У вас есть ошибки в записи BIMI TXT</strong></h3>
</div></section>
<section class='av_textblock_section av-m2pf5dhm-2f1a77d8ec8d5c81aa882c5c6c19409c' ><div class='avia_textblock av_inherit_color' ><p><span style="font-weight: 400;">Наконец, еще одна очень распространенная причина, по которой ваш логотип не появляется в почтовых ящиках получателей, - это ошибки в вашей записи BIMI. Эти ошибки могут варьироваться от синтаксических ошибок в TXT-записи до несоответствия размера или формата логотипа требованиям BIMI.</span></p>
<p><span style="font-weight: 400;">Прежде чем приступать к публикации записи, рекомендуется подробно ознакомиться со спецификацией логотипа BIMI, чтобы убедиться, что вы правильно и четко понимаете требования. Чтобы запись не содержала ошибок, вы также можете воспользоваться </span><a href="https://powerdmarc.com/ru/bimi-record-generator/"><span style="font-weight: 400;">генератор записей BIMI</span></a><span style="font-weight: 400;"> инструмент для мгновенного создания записи BIMI без страха ошибиться!</span></p>
</div></section></div><div class='hr av-lrtfct-941072f02ac7d2aeea54c956ee2746fb hr-invisible avia-builder-el-127 el_after_av_one_half el_before_av_textblock'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<section class='av_textblock_section av-m2pfdszr-d2bc8f89c242b92549101205b4530eb5' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><em><strong>Обратите внимание, что как бы там ни было, в конечном итоге отображение логотипа вашего бренда полностью зависит от приемника.</strong></em></p>
</div></section>
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<section class='av_textblock_section av-2w0si71-59b6bd20d148acf35f0276df67536b2b' ><div class='avia_textblock av_inherit_color' ><h2 class="p1" id="how-to-check-your-bimi-record"><strong>Как проверить свою запись Bimi?</strong></h2>
<p><span style="font-weight: 400;">Чтобы убедиться, что ваша запись BIMI функционирует должным образом, проверьте ее прямо сейчас с помощью нашего </span><a href="https://powerdmarc.com/ru/free-bimi-record-lookup/"><span style="font-weight: 400;">поиск записей BIMI</span></a><span style="font-weight: 400;"> инструмент, это бесплатно! Все, что вам нужно сделать, это: </span></p>
<ul>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Введите свое доменное имя в предназначенное для этого поле </span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Нажмите на Поиск </span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Просмотреть свои результаты, чтобы узнать, есть ли в вашей записи ошибки </span></li>
<li style="font-weight: 400;" aria-level="1"><span style="font-weight: 400;">Принимайте меры против неправильно настроенных записей быстрее</span></li>
</ul>
</div></section>
<div class='hr av-2mb2hgd-0f869c6405b091e70ced23a0c4e4b673 hr-invisible avia-builder-el-134 el_after_av_textblock avia-builder-el-last av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div></div><div class='flex_column av-1zxtprx-aca02dcbd0c2fa9176584881daa20b29 av_three_fifth avia-builder-el-135 el_after_av_two_fifth avia-builder-el-last u-padding--large--ends--desk flex_column_div' ><div class='hr av-1jni18d-1988352fe4485ce991cfe03d29faac7b hr-invisible avia-builder-el-136 el_before_av_image avia-builder-el-first av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<div class='avia-image-container av-10wvrod-424719971f5b1fab9be694fcca9aa9c9 av-styling- avia-align-center avia-builder-el-137 el_after_av_hr el_before_av_hr' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-42033 avia-img-lazy-loading-not-42033 avia_image' src="https://powerdmarc.com/wp-content/uploads/2022/10/BIMI-record-checker-tool.png" alt='Инструмент для проверки записей BIMI' title='BIMI record checker tool' height="531" width="969" srcset="https://powerdmarc.com/wp-content/uploads/2022/10/BIMI-record-checker-tool.png 969w, https://powerdmarc.com/wp-content/uploads/2022/10/BIMI-record-checker-tool-300x164.png 300w, https://powerdmarc.com/wp-content/uploads/2022/10/BIMI-record-checker-tool-768x421.png 768w, https://powerdmarc.com/wp-content/uploads/2022/10/BIMI-record-checker-tool-705x386.png 705w" sizes="(max-width: 969px) 100vw, 969px" /></div></div></div>
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<section class='av_textblock_section av-6nhohq5-75193dedc56481e8b608826c4f2450f6' ><div class='avia_textblock av_inherit_color' ><h2 class="p1" id="do-you-need-dmarc"><strong>Тебе нужен DMARC?</strong></h2>
<p>Мы уже обсуждали, что такое BIMI и зачем он вам нужен. Но нужен ли вам еще и DMARC? Да! В вашем домене должен быть развернут DMARC с политикой p = карантин или отклонение, с включенными SPF и <a href="https://powerdmarc.com/ru/what-is-dkim/">DKIM</a>.</p>
<p>Вы должны создать хорошую репутацию отправителя, чтобы серверы, принимающие электронную почту, воспринимали вас как надежный источник. Это означает следование лучшим практикам электронной почты и рекомендациям по доставке. От вашей репутации зависит, отобразит ли получатель электронной почты логотип вашего бренда на основе BIMI. Не стоит терять время, лучше начать!</p>
</div></section></div><div class='hr av-677y8sd-7a26366c580de9b04f91d8f942b4f7ca hr-invisible avia-builder-el-146 el_after_av_one_half el_before_av_one_half av-small-hide av-mini-hide'><span class='hr-inner'><span class="hr-inner-style"></span></span></div>
<div class='flex_column av-5nvnst9-63cd578a89f05db4cad080b6a44fe26f av_one_half avia-builder-el-147 el_after_av_hr el_before_av_one_half u-padding--large--ends--desk first flex_column_div' ><section class='av_textblock_section av-5fqhyjh-fb0bf7aa12e8dd44b029329d8b7ccba4' ><div class='avia_textblock av_inherit_color' ><h2 id="what-does-powerdmarc-do-differently"><strong>Что делает PowerDMARC по-другому?</strong></h2>
<p><strong>В PowerDMARC мы верим не только в то, чтобы сделать что-то уникальное, но и в то, чтобы сделать это лучше. Вот что мы имеем в виду:</strong></p>
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<div class='avia-icon-list-container av-4pzz6xp-3623e7592827ef91d3edef0bec54ee77 avia-builder-el-149 el_after_av_textblock el_before_av_hr'><ul class='avia-icon-list avia_animate_when_almost_visible avia-icon-list-left av-iconlist-small av-4pzz6xp-3623e7592827ef91d3edef0bec54ee77 avia-iconlist-animate'>
<li><div class='iconlist_icon av-4cv6vgd-93958cb264a5422fdff1f451dd377737 avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: Free Hosted BIMI"><div class='av_iconlist_title iconlist_title_small av_inherit_color' >Бесплатный хостинг BIMI</div></header><div class='iconlist_content av_inherit_color' ><p>Когда вы подписываетесь на развертывание DMARC с помощью PowerDMARC, вы также получаете хостинговое внедрение BIMI на дом. Создать свой бренд в буквальном смысле проще некуда.</p>
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<li><div class='iconlist_icon av-3y96ehp-0d91a5cc2b946b7b91b52575501effaf avia-font-entypo-fontello'><span class='iconlist-char' aria-hidden='true' data-av_icon='' data-av_iconfont='entypo-fontello'></span></div><article class="article-icon-entry" ><div class="iconlist_content_wrap"><header class="entry-content-header" aria-label="Icon: One-Click Implementation"><div class='av_iconlist_title iconlist_title_small av_inherit_color' >Реализация одним щелчком мыши</div></header><div class='iconlist_content av_inherit_color' ><p>С <a href="https://powerdmarc.com/ru/powerbimi/">PowerBIMI</a> получить свой собственный логотип, <a href="https://en.wikipedia.org/wiki/Scalable_Vector_Graphics" rel="nofollow noopener">совместимый с SVG</a>, не только легко, но и быстро. Просто загрузите изображение логотипа, нажмите одну кнопку, и бум. Все готово. Остальное вы можете оставить нам.</p>
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<div class='avia-image-container av-21mwsfx-4c71f5a354348d3d59a548ea43c2eb75 av-styling- avia-align-center avia-builder-el-153 el_after_av_hr el_before_av_hr' ><div class="avia-image-container-inner"><div class="avia-image-overlay-wrap"><img decoding="async" fetchpriority="high" class='wp-image-4897 avia-img-lazy-loading-not-4897 avia_image' src="https://powerdmarc.com/wp-content/uploads/2020/04/bimi-logo-blue-one-click.png" alt='бими-логотип синий одним щелчком мыши' title='bimi logo blue one click' height="498" width="420" srcset="https://powerdmarc.com/wp-content/uploads/2020/04/bimi-logo-blue-one-click.png 420w, https://powerdmarc.com/wp-content/uploads/2020/04/bimi-logo-blue-one-click-253x300.png 253w" sizes="(max-width: 420px) 100vw, 420px" /></div></div></div>
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<section class='av_textblock_section av-nu8lz1-0d62a528119af8de7e4735c111c1bf4d' ><div class='avia_textblock av_inherit_color' ><p style="text-align: center;"><strong>BIMI является одним из новейших стандартов проверки электронной почты. Чем быстрее вы будете действовать, тем легче будет создать имидж вашего бренда. Зарегистрируйтесь на <a href="https://app.powerdmarc.com/en/members?signup">бесплатное BIMI сейчас</a> и получите свою собственную запись BIMI!<br />
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<h2 class="avia_textblock av_inherit_color" style="text-align: center;" id="get-started-with-powerdmarc-today-to-unlock-all-of-the-latest-bimi-features"><strong>Начните работу с PowerDMARC уже сегодня, чтобы открыть для себя все новейшие возможности BIMI!</strong></h2>
</section>
<p><img decoding="async" class="size-full wp-image-2180 aligncenter" src="https://powerdmarc.com/wp-content/uploads/2020/01/secure-email-powerdmarc.png" alt="защищённая электронная почта Powerdmarc" width="102" height="86" title="BIMI Logo Requirements & Setup"></p>
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<a href="https://powerdmarc.com/ru/dmarc-record-checker/">DMARC Checker</a><br />
<a href="https://powerdmarc.com/ru/spf-record-generator/">Генератор SPF</a><br />
<a href="https://powerdmarc.com/ru/spf-record-lookup/">SPF Lookup</a><br />
<a href="https://powerdmarc.com/ru/dkim-record-generator/">Генератор DKIM</a><br />
<a href="https://powerdmarc.com/ru/dkim-record-lookup/">DKIM Lookup</a><br />
<a href="https://powerdmarc.com/ru/bimi-record-generator/">Генератор BIMI</a><br />
<a href="https://powerdmarc.com/ru/free-bimi-record-lookup/">Поиск BIMI</a><br />
<a href="https://powerdmarc.com/ru/fcrdns-record-checker/">FCrDNS Lookup </a><br />
<a href="https://powerdmarc.com/ru/tls-rpt-record-checker/">TLS-RPT Checker</a><br />
<a href="https://powerdmarc.com/mta-sts-record-validator-checker/">MTA-STS Checker</a><br />
<a href="https://powerdmarc.com/ru/tls-rpt-record-generator/">Генератор TLS-RPT</a><br />
<a href="https://powerdmarc.com/ru/dnssec-checker/">Программа проверки DNSSEC</a></p>
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<a href="https://powerdmarc.com/ru/dmarc-product-tour/">Экскурсия по продукту</a><br />
<a href="https://powerdmarc.com/ru/dmarc-features/">Характеристики</a><br />
<a href="https://powerdmarc.com/ru/spf-rate-limit-permerror/">PowerSPF</a><br />
<a href="https://powerdmarc.com/ru/powerbimi/">PowerBIMI</a><br />
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<a href="https://powerdmarc.com/ru/dmarc-alerts/">PowerAlerts</a><br />
<a href="https://powerdmarc.com/ru/blacklist-monitoring-ip-check/">Мониторинг репутации</a><br />
<a href="https://powerdmarc.com/ru/dmarc-api/">Документация API</a></p>
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