Let’s talk what is BIMI! Your brand is the single most important part of your business that your customers associate with. It’s not enough to have great products and services — people need to recognise and trust your brand. It’s your personal seal of assurance, your business identity. The stronger your brand image, the better your chances are of getting through to potential customers.
Every time you send an email, your customers will see your logo in their inbox, reinforcing your brand image.